To all my readers: I’ve copied part of a newsletter that I receive regularly from Chris Elmore in Australia; he has some very common-sense advice for all businesses with a web presence.

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Our clients are advised about the importance of optimising their website(s) so they get search engine attention. One good way of improving this attention is to have back links (i.e. links to pages on your website, from other websites) – but they must Read the rest of this entry

Over the past year or so, I’ve been getting more involved with “social marketing” sites such as Facebook, Twitter and so on. I’m still building relationships, rather than actively marketing as I also attend a number of offline network marketing events, which is growing my business very well. Even so, I’ve noticed how worryingly easy it is to lose track of the time that you can spend in these online communities! Read the rest of this entry